Overview
We here at CoMarket have spent a lot of years developing software for companies, trying to make workflows cleaner and simpler, and streamlining processes. Our staff has decades of experience making information readily available to those who need it and eliminating busy work wherever we can. To that end, we have tried to make CoMarket the easiest, most practical platform for managing coop marketing programs. We see the potential in coop marketing not being reactive to old sales, but proactive in responding to current sales and future sales and hope you will too.
Description
After logging in, he can immediately see on the dashboard which activities need to be approved for his branch/region and see the status of any upcoming branch/regional projects.
Target Audience: corporate, regional or branch marketing staff
- Authorized to approve projects at the branch or regional level
- Responsible for managing marketing activity templates
- Need to provide necessary marketing materials and other information to distributors/dealers
Desired Outcomes
- Reduce the time necessary to check on the status of on-going activities
- Quickly see where expenditures stand
- Quickly see where budgeting stands, if budgeting is used
- Quickly see what potential projects have been proposed by dealers and distributors
Benefits
- Eliminates over 50% of the time necessary to track and manage on-going activities
- Allows staff to quickly see any potential projects that are being proposed by dealers and contractors and slot them into a schedule
- Keeps projects from being lost/forgotten because all of the information for events is stored on one platform
Challenges
- Training staff to use the system. For the system to be truly useful in helping the organization become more forward thinking and building more meaningful coop projects, all of the information about activities needs to be in one place and accurate
Success Metrics
- Decreasing Management time: the time spent entering new projects, approving existing projects and generating status reports/updates
- Productivity: how much more can be accomplished with the same staff, if CoMarket is eliminating much of the day-to-day updates, etc. that have needed to be done in the past
Please contact us to see what we can do for you!
jwm@plaidmug.com
330-552-8150